Reader Roundtable: What's Your Take?

Hello Reader.

In Will It Fly?, Pat Flynn shares an example of researching the fly fishing niche. At first it sounds so random—but that’s the power of it. By serving a small, passionate group, you don’t need to reach everyone—you just need to reach the right people.

That’s the lesson I’ve (Kelly) applied in my own work. When I focus on solopreneurs who value balance and simple automation, the connection is so much stronger than if I tried to speak to everyone.

So I’m curious… what’s your niche, and how are you finding your audience? Hit reply and let me know—I’d love to hear.

Warmly,

Kelly + Joelene