Season 4, Episode 407: Will it Fly?, Pat Flynn
20 days ago • 4 min readWill It Fly? by Pat Flynn Will It Fly? by Pat Flynn: Why Every Serial Pivot Needs This Book If you’ve ever built something in your business only to wonder, “Was this even the right move?”, Pat Flynn’s Will It Fly? is the book you didn’t know you needed—until now. The Right Book at the Right Time Let’s get something out of the way: Will It Fly? isn’t Pat Flynn’s newest book (that would be Lean Learning). But this book? It landed in our laps at just the right moment. As we’ve said before- that...
READ POSTWhat Fly Fishing Taught Me About Business
1 day ago • 1 min readReader Roundtable: What's Your Take? Hello Reader. In Will It Fly?, Pat Flynn shares an example of researching the fly fishing niche. At first it sounds so random—but that’s the power of it. By serving a small, passionate group, you don’t need to reach everyone—you just need to reach the right people. That’s the lesson I’ve (Kelly) applied in my own work. When I focus on solopreneurs who value balance and simple automation, the connection is so much stronger than if I tried to speak to...
READ POSTThe “Airport Test” that can change your business
5 days ago • 1 min readThis week's Page Turner Hello Reader. One of my favorite exercises from Will It Fly? by Pat Flynn is what he calls the “Airport Test.” Imagine it’s five years from now, and you bump into an old friend at the airport. They ask how you’ve been, and you get to tell them about your life. What would you want to say? This isn’t about the size of your business, how many clients you have, or how many followers are on your list. It’s about your lifestyle. How are you spending your days? Who are you...
READ POSTAre you keeping your ideas in the dark?
8 days ago • 1 min readReader Roundtable: What's Your Take? Hello Reader. On Monday, we wrote about the danger of testing ideas in your own head.(You know the drill: overthink → doubt → abandon.) Today, we want to hear from you. 💭 What’s one idea, draft, offer, or whisper of a project…that you’ve been quietly sitting on? Not because it’s not good—but because it’s not “ready.” Maybe it’s a blog post you never published.Maybe it’s a program outline stuck in your Notes app.Maybe it’s just a sentence you haven’t said...
READ POSTThe worst place to test an idea
12 days ago • 1 min readThis week's Page Turner Hello Reader. Here’s what I know:Your ideas are usually better than you give them credit for.But your brain? Not always the best place to test them. (at least i know mine isn’t) The more time we spend thinking through an idea, the more we are to stall out completely.You start wondering: Is this even a good idea? Has someone already done this? What if I can’t pull it off? And then?You quietly close the doc, open a tab, and move on—before giving it a real chance. So...
READ POSTThe Airport Test Changed Everything
15 days ago • 1 min readReader Roundtable: What's Your Take? Hello Reader. One of my favorite parts of Will It Fly? is the Airport Test. Here’s how it works:Imagine it’s 5 years from now. You bump into a friend at the airport, and they ask how life is going. You describe your ideal life — not just business, but health, relationships, everything. Then you ask: Is the business I’m building going to make that life possible? When I did this exercise, I realized I was pouring my energy into projects that looked good on...
READ POSTThe advice from Pat Flynn I didn’t expect
19 days ago • 1 min readThis week's Page Turner Hello Reader. A few weeks ago, I found myself in a live webinar with Pat Flynn.Yes — that Pat Flynn. When the Q&A opened, I took a deep breath and I couldn’t resist asking for his perspective on something that’s been on my mind: making changes in my business that I know will serve my audience better… but might also ruffle some feathers. Pat reminded me that change isn’t something to tiptoe around—it’s something to frame as an opportunity. Yes, people can resist change,...
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